Great customer service is directly related to increased customer spending and overall customer loyalty.
An infographic by KISSmetrics shows how much of an impact customer service can have on your business. Because your customers are twice as likely to talk about bad customer service than good service, it’s so important to remember that loyalty programs are not simply a quick fix. Without consistently providing great customer service, 89% of your customers are likely to stop doing business with you.
51% say companies are impersonal while 36% say they want personalized experiences and that’s really where loyalty programs can help you collect important customer data and offer a personalized experience and relevant communication.
Loyalty programs can’t ensure your employees are always polite and helpful but some loyalty program providers can offer you an employee reward program to incentivize and recognize behavior trends. Look for loyalty programs that also include customer satisfaction surveys so you can ask customers about their recent experience with you and how they felt about the customer service provided.
Find out how quickly your customers expect you to respond and check out more ways to better engage with your customers in this infographic.